"Everything you've been told about building
an injury law practice is wrong"

Simple Ways to WOW Your Clients

Want to really stand out from your peers?  Try showing your clients that they’re not just a number and you actually care about them.  A quick and easy way of showing you care are birthday and wedding anniversary cards to your current and former clients…and it’s not as hard as you think.

“Caring is the ultimate success building strategy.”

Jon Gordon, The Carpenter

You begin by opening an account with SendOutCards.com.  Once you enter the birthdays and wedding anniversary dates for your clients, SendOutCards.com does the rest of the work for you.  You just tell SendOutCards.com what you want it to do and Voila! You’ve got customized birthday and anniversary cards that will be mailed without any other work on your end.

“Find a unique way to show you care. It may seem like a small gesture, but it means everything.”

Jon Gordon, The Carpenter

Your clients will love this simple touch and they will call you to thank you for your thoughtfulness.  And if you’re really ambitious, try calling your clients on their birthdays (thanks to Ed Hill, CFP, a Certified Financial Planner in Kingston for this great idea!)  Yes, a phone call takes some extra effort, but your clients will love you for this simple gesture.  Because let’s face it, no other lawyers are doing any of this stuff!




photo credit: 140506-N-PO203-028 via photopin (license)

Leave a comment below telling me what surprised, inspired or taught you the most (I personally respond to every comment). And if you disagree with my take on running a personal injury law firm, or have a specific, actionable tip, I’d love to hear from you.