"Everything you've been told about building
an injury law practice is wrong"


The Greatest (Law Firm) Story Ever Told

It was the turning point in their law firm’s history. The Mike Morse Law Firm (a plaintiff’s law firm in Michigan) was thriving, but something was missing. The firm’s owner, Mike Morse, Esq., had always been the one to do the legal work, including depositions and trials, and he thought no one could do it better. more »

Reflections on the 10th Anniversary of Our Law Firm

During the first week that our law firm opened in March, 2013, I attended a marketing seminar in Arizona.  During the morning of the first day of the seminar, I met a friend who I had not seen in a long time and he inquired about our new law firm. I told my friend that, more »

How to Create the Roadmap for Your Success

One of the most successful disability lawyers in the country shared a secret to his success. When he was starting his firm, he set a vision for his firm, namely, that he wanted to have a nationwide disability law firm. The vision for the nationwide disability law firm would consist of more than 100 employees more »

The Most Important Advice I Could Have Given to the Younger Version of Myself

If you could go back in time, what would you tell yourself when you were just graduating from law school? Work hard, never give up, pave your own path…blah, blah, blah. You are already too familiar with these platitudes. But what advice would truly make a difference in your career? In October of 2013, our new more »

How to Master the Art of Helping

Media star and futurist, Peter Shankman, says that your goal should be to be “one level above crap” when it comes to your clients’ experience with your firm.  Peter explains that virtually all businesses are bad at client relations, you simply must be slightly better than your peers or “one level above crap”. While Peter more »

How to Make Your Expert Witness Bullet-Proof from Cross-Examination

 It’s happened to all of us. Your expert witness takes the witness stand and you’re ready to deliver a death blow to the defense. Then, suddenly and unexpectedly, the expert is no longer the same person you met with before trial. The expert waffles and vacillates in expressing their opinions and offers opinions that seem more »

The Most Difficult Decision that a Lawyer Will Ever have to Make

It was the first day of jury selection. Before jury selection begins the prospective jurors complete a juror questionnaire about their age, family and employment status. On the jury questionnaire, 3 members of the jury panel shared that they are members of the Jehovah’s Witness. During the first break in jury selection, defense counsel asked to more »

3 Things that have Made a Big Difference in My Life

It is a conversation that will be stuck in my mind forever. During a mastermind in Florida, a member of our tribe said, “We all have great ideas. It’s not about ideas, it’s about doing something about them.”  No response was necessary.  Of course, he was right. The best ideas mean nothing if we don’t do more »

7 Secrets about Medical Malpractice Law that Defense Lawyers Don’t Want You to Know

Defense lawyers don’t want you to know this. Too bad!  Here are 7 tips for making sure your next medical malpractice case is a winner.  Secret #1: How to Determine a Physician’s Employer You should always sue the individual doctor and the doctor’s employer, but in hospital cases, it can be difficult to determine the identity of more »

The Journey of Self-Exploration

It was a recurring conversation and deep down, I was worried. My daily conversations with my nutrition and fitness coach (at MyBodyTutor) usually sounded like a broken record.  “I feel great”, I told my tutor, “I have no aches or pains, I reached my ideal body weight and I have a lot of energy.”  But truth more »