Author Archives: john

Consumers assume all lawyers are the same.  The assumption is that you will get the same results as any other lawyer. You may think you’re the greatest lawyer and you do better work than anyone, but consumers don’t agree. That’s just a fact. So, what can you do that will make your law firm completely different more »

It was the turning point in their law firm’s history. The Mike Morse Law Firm (a plaintiff’s law firm in Michigan) was thriving, but something was missing. The firm’s owner, Mike Morse, Esq., had always been the one to do the legal work, including depositions and trials, and he thought no one could do it better. more »

During the first week that our law firm opened in March, 2013, I attended a marketing seminar in Arizona.  During the morning of the first day of the seminar, I met a friend who I had not seen in a long time and he inquired about our new law firm. I told my friend that, more »

One of the most successful disability lawyers in the country shared a secret to his success. When he was starting his firm, he set a vision for his firm, namely, that he wanted to have a nationwide disability law firm. The vision for the nationwide disability law firm would consist of more than 100 employees more »

If you could go back in time, what would you tell yourself when you were just graduating from law school? Work hard, never give up, pave your own path…blah, blah, blah. You are already too familiar with these platitudes. But what advice would truly make a difference in your career? In October of 2013, our new more »

Media star and futurist, Peter Shankman, says that your goal should be to be “one level above crap” when it comes to your clients’ experience with your firm.  Peter explains that virtually all businesses are bad at client relations, you simply must be slightly better than your peers or “one level above crap”. While Peter more »

It was the first day of jury selection. Before jury selection begins the prospective jurors complete a juror questionnaire about their age, family and employment status. On the jury questionnaire, 3 members of the jury panel shared that they are members of the Jehovah’s Witness. During the first break in jury selection, defense counsel asked to more »

It is a conversation that will be stuck in my mind forever. During a mastermind in Florida, a member of our tribe said, “We all have great ideas. It’s not about ideas, it’s about doing something about them.”  No response was necessary.  Of course, he was right. The best ideas mean nothing if we don’t do more »