“Everything you’ve been told about building
an injury law practice is wrong”

Author Archives: john

Measuring the Health of Your Law Firm

Are you operating a world class law firm, or just winging it? There’s only one way to find out.  Grade your law firm on a scale of 1 to 5 in the following categories (1 is weak and 5 is strong)*. Be honest. #1:  Vision & Purpose: You have a clear vision/purpose in writing that has more »

The Best Way to Prepare for Trial

 The Best Way to Prepare for Trial Many (if not most) trial lawyers begin serious preparation for trial in the week, if not days, before trial.  When you do this, your clients and witnesses won’t be prepared to testify at trial and you’ll face legal and evidentiary issues that you’re not prepared for.  This is a more »

Managing Your Law Firm by the Numbers

 Whatever gets measured, gets improved. If you don’t measure your numbers for marketing, case management and finance, you won’t identify the flaws in your systems. And that, my friend, is a problem. By identifying a few rocks for every department of your law firm, you have a scorecard that you can use to measure your progress. more »

The Power of a Mastermind

September is national Self Improvement month.  And there is nothing more powerful for self-improvement than a mastermind. The concept of a mastermind was introduced by Napoleon Hill. The mastermind concept was inspired by Napoleon Hill’s many conversations with the highly successful businessperson, Andrew Carnegie, who attributed his entire fortune and success to his mastermind group. In his more »

3 Simple Steps for Making Dreams Come True

 Writing your dreams on paper increases the likelihood that you will achieve them.  A Harvard goal setting study in 1979 showed that prior to graduation:84% of the class had no goals at all13% of the class had set written goals, but had no concrete plans3% of the class had both written goals and concrete plans10 more »

Why Every Lawyer Should Be on Facebook

Most lawyers don’t understand Facebook.  For most lawyers, Facebook and Instagram are mindless playthings for millennials and have nothing to do with the practice of law.  If lawyers want to bury their hands in the sand, it’s their loss. Facebook is everywhere.  Just check out these numbers:There are 2.41 billion active users on Facebook—74% of which more »

Harnessing the Power of YouTube

Most of your prospective clients will not read the text on your website. After 5 seconds of reading the boring text, your prospective clients will move onto another website. And you’re quickly forgotten. Video is a game changer. With video (live or recorded), you are bringing your prospective clients and fans into the courtroom with more »

A Story Worth Telling

  I have the consent of our mastermind members to disclose this story. At our first mastermind in Florida (5 years ago), a young lawyer, Chris, stands up to take his turn on the hot seat.  Chris makes a bold proclamation, “I want to be a medical malpractice lawyer”, and is quickly met with skepticism more »

Why You Became a Lawyer

What absolutely motivates and fascinates you about the practice of law? If you’re not at least fascinated and thrilled about some aspect of our profession, it’s time to find something else to do.  Seriously. When you are in the zone, you’re doing work that few others can do as well.  You’re not only good at more »

A Radically Different Way to Market Your Law Firm

For most lawyers, marketing a law firm is simply copying what other lawyers are doing…and that’s why the results are predictable. What if you designed a marketing program that was radically unique and does not exist in the marketplace? When you market your law firm exclusively for lawyer referrals, you are unique among your peers. more »